Russian Standard Bank is one of the most technologically advanced and innovative banks in Russia, taking leading positions in the Russian retail finance market.
Pioneered in consumer finance products and services and focused first on point of sales loans and then on credit cards lending, Bank leveraged its strong competence and became a full service retail bank.
Currently Russian Standard Bank is one amongst the largest privately owned retail banks in Russia with 26 mln customers, about 54 bln USD of issued credits and one of the most recognizable trusted financial brands countrywide. RSB holds leading positions in acquiring market, ranking 1st by merchants, 3rd by turnover which represents a new milestone in business growth. Bank is rated among TOP 10 Russian deposit market players.
RSB is the only bank issuing cards of the five leading international payment systems in Russia: VISA International®, MasterCard WorldWide®, American Express®, Diners Club International®, Discover® and acquiring seven payment systems: VISA International®, MasterCard WorldWide®, American Express®, Diners Club International®, China Union Pay®, JCB International® and Zolotaya Korona®.
Russian Standard Bank has large distribution network with more than 230 branches and over 58 200 points of sale across Russia – from Arkhangelsk to Sochi, from Kaliningrad to Valdivostok. The Bank’s self-service network comprises more than 4900 ATM machines and instant payment terminals.
More than 39 mln credit cards of international payment systems have been issued since 2004. Russian Standard Bank continues to diversify its card products line – from mass financial complex products with wide packages of additional services – as Bank in pocket or Transport Card – to products for most demanding clients with features and advantages, loyalty programs and highest level lifestyle services like American Express and Diners Club.
In addition to lending and savings products, the Bank focuses on the development of settlement products and services and implements innovative technologies within prepaid card products, E-Commerce, payments and transfers by card number, remote access including SMS-Bank – the latest service launched, Internet Banking and Mobile Banking and useful and secure mobile applications which are popular amongst Russian consumers. Bank goes on improvement of new distribution channels Internet Bank, Mobile Bank, Instant Payment Terminals.
Exclusive Partnership with American Express
Russian Standard Bank has exclusive American Express license for issuing full range of American Express Centurion Line banking products and acquiring. Signed in 2005, the partnership with American Express introduced the American Express brand, products and services into the Russian market on a major scale. The partnership was extended in 2008, placing Russian Standard Bank in charge of: signing new merchants in Russia to accept the American Express Card; managing relationships with existing American Express merchants and processing transactions on the American Express network. American Express acquiring business allowed RSB to become one of the largest acquirers in Russia with approximately 240,000 merchant points of sale. RSB considers its partnerships with global market players as its key business indicator.
Partnership with Diners Club International
Russian Standard Bank has a strategic partnership with Diners Club International and holds exclusive rights for Diners Club issuing and developing the acquiring network for the brand in Russia and Ukraine. Banks portfolio of card brands was enriched by partnership with Discover Financial services, offering one of the most popular credit cards among American consumers – Discover cards – in Russian market.
Intellective and financial investments Russian Standard Bank has realized in consumer finance and products market during more than 13 years, led Russian Standard Bank to the most appreciable financial institutes in Russia, which is milestone representing the successful business strategy.